AIR program
Sitour Merchandising has been integrated sustainable development into its innovation process for a long time.
The reduction of our impact on the environment and the recycling of materials are naturally associated to our researches and Sitour Merchandising grouped together its initiatives in the AIR program.
AIR as :
A: knowledge and help recycling circuits
We prefer the conception of mono-materials products,
We develop an eco-responsible range of cardboard packaging without adhesive,
We prefer alternatives to PVC plastics, less polluting, and vegetable origin material.
I: Integrate recycled raw materials
For several years, Sitour uses plastics stemming from the recycling. Sitour so propose :
dividers and in-store theatre accessories in recycled PET
profiles in regenerated PVC and accessories in regenerated polycarbonate.
R: Reduce the proportion of material
Our products are designed to offer perfect functionality while reducing the mass of material used. They are also for the major part, evolutionary and reusable.
Reverso dividers use 20% less material than a conventional divider.
We have reduced the material used for the production by 25% for Electrorail and by 40% for Electroline label holders without reducing their fonctional qualityb and resistence by working on their design.
